ICO issues fine for email marketing breach

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The ICO has issued a fine to Morrison Supermarkets for sending marketing consent emails to over 130k email addresses where the subjects had previously opted-out of marketing.

Remember that even under the current data protection and privacy regimes you must have consent to send marketing materials. There will be no change to this with the GDPR, just the mechanism of collecting consent is stricter.

Mark Gracey

Providing cost-effective, simple to understand and practical GDPR and ePrivacy advice and guidance, via my one-stop-shop helpline. I ❤️ GDPR

markgraceygdpr.co.uk

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ICO issues fine for email marketing breach

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More To Explore

The ICO have issued guidance on the use of biometric data

US data protection law update

Eat. Sleep. GDPR. Repeat.

Unlimited email & phone support

Up to 4 hours "hands-on" help per month

Online resources

Updates, alerts & briefings

DPO services

Webinars, workshops & training

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